'Animals Australia's vision is a world where all animals are treated with compassion and respect and are free from cruelty. We believe that we can create a kinder world for all by fostering respect for animals and that our treatment of animals reflects who we are as individuals and as a society.'
Part of all GREENWASH profits goes to support Animals Australia.
Animals Australia is Australia's foremost national animal protection organisation, representing some 40 member societies and thousands of individual supporters but firstly representing animals.
Animals Australia unite millions of people who believe in a world where animals are free from cruelty.
Animals Australia has an unprecedented track record in investigating and exposing animal cruelty and for conducting world-first strategic public awareness campaigns.
Their investigations and campaigns are recognised the world over and shed much needed light on the actions of cruel animal industries — making the case for change and empowering caring people with the information they need to make kind and compassionate choices for animals.
Animals Australia has been criticised by the National Farmers Federation (NFF) for spending money on public awareness campaigns. This coming from a body that supports the continuation of cruel practices is not unexpected. But it also ignores obvious facts. Producers will change to more humane practices if they see that there is a demand for it. The NFF also fails to recognise that whilst Animals Australia will always highlight that not eating animals is a legitimate choice people can make — it is the NFF's ongoing defence of industries such as live export and factory farming that are driving many people to consider meat-free diets.
Even gradual shifts away from factory-farmed products, on large scales, reduce the suffering of millions of animals.
In light of this,Animals Australia will always identify that not consuming animal products is one of the most powerful ways an individual can help protect farmed animals from harm.
After two decades of failing to create needed change for animals through government and industry processes, Animals Australia recognised the need to inform the Australian community about current practices and their ability to create change for animals through consumer choice.
Most Australians are appalled by cruelty to animals and given the choice will choose not to see them suffer. At the same time, most Australians are unaware of just how many products they buy come from factory farms — where sensitive, intelligent animals are denied quality of life.
Many Animals Australia supporters, us included, choose to lead cruelty-free lives — and we encourage and applaud this — as we do to any personal choices that will reduce harm caused to animals.
There are alternatives that every single person can make — regardless of whether they eat meat — to help end a very real animal welfare crisis that is occurring right now inside factory farms.
Food choices are of course not the only personal choices that impact the lives of animals — they often just happen to be the most topical. Making informed choices about the animals we welcome into our home, the clothes we wear, the entertainment we seek, the politicians we lobby, and many other choices can all make a profound, positive difference.
By buying GREENWASH products you sharing your cold cash (read hot love) with Animals Australia. Good on you!
Animals Australia is not the only organisation that has recognised the need to reduce consumption, for reasons of animal welfare, the environment or indeed our own health.
Australians eat three times more meat than the maximum daily intake recommended by the National Health and Medical Research Council, with the overconsumption of red and processed meats being linked to higher rates of cancer, heart disease, diabetes and obesity.
Oxfam promotes eating less meat and dairy as part of its GROW campaign to protect the environment, improve animal welfare and safeguard global food security.
And the United Nations Environment program also throws its weight behind calls to reduce meat and dairy consumption in developing countries to help avoid future famines.
Please do jump on board with us, babe!
To help fight animal abuse support Animals Australia, visit their web-site.